Energy is a complicated business (but that’s a different story!), and the price you pay is based on a lot of factors. We’ve outlined this in a great OVO Answers page which you can find here.
The biggest factor is the wholesale cost of your electricity and gas, and we base our pricing on any changes to the costs we incur. This is called cost reflective pricing. We think this is the fairest approach, but what do you think? Could we be clearer in why our prices change?